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From Your First Idea to a Full-Scale Digital Business.

Most agencies build websites. We build businesses.

From choosing your business name and booking your first domain — to a multi-server global hosting infrastructure, custom web applications and automated marketing systems — FirstIdea is the only team you will ever need to call.

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A strategic process designed to deliver impactful websites and results-driven marketing solutions.

The Idea

You Have an Idea. We Help You Turn It Into Something Real.

Every business starts with an idea and a blank page. Before you spend a penny on anything else, we sit down with you — in person in Kildare, on a Zoom call, or over the phone — and help you make the right first decisions.

What’s Included

  • Not sure what to call your business? We help you think through naming — available domains, trademark considerations, what will rank well on Google
  • We check domain availability across .ie, .com, .co.uk and alternatives — and we book it for you the moment you decide
  • We advise on the right business structure from a digital identity perspective before any money is spent
  • We look at your competitors and your local market so that your first decision — your name and your web address — is the right one!
  • No judgment. No rush. We have had this conversation hundreds of times and we know the questions to ask.
Let’s get started

Services At This Stage

  • Business name consultation — free as part of your initial meeting
  • Domain portfolio management — protect your brand across multiple extensions
  • Competitor and market review — what names and identities exist in your space
  • Domain registration — .ie, .com, .co.uk, .eu — booked and managed by FirstIdea
  • Brand discovery session — understanding your business, customers and values before any design begins
Brand

Your Brand Identity — Look Like You Mean Business from Day One.

A logo is not a brand. A brand is the complete visual and tonal language your business speaks — consistently, across every surface your customer ever sees. We create that language for you.

What’s Included

  • Three original logo concepts created by our in-house design team — not outsourced, not AI-generated
  • You choose a direction, we refine it until it is exactly right — unlimited revisions
  • We define your brand colours (with hex codes for web, CMYK for print, Pantone where needed), your typography and your visual tone
  • We create your brand guidelines document — the single source of truth for how your brand should look everywhere
  • We design the first physical touchpoints: business cards, letterhead, email signature — all matched perfectly
  • Everything is delivered in every format you will ever need: SVG, PNG, PDF, EPS — print-ready and web-ready
Let’s get started

Services At This Stage

  • Logo design — 3 original concepts, all formats, unlimited refinements
  • Brand identity system — colours, typography, icon set, visual style
  • Brand guidelines document — professional PDF for external use
  • Business cards — print-ready design (printing arranged on request)
  • Letterhead and email signature templates
  • Social media profile and cover image templates
  • Favicon and app icon versions of your logo

First Home Online

Your First Home Online — Even Before You Have the Full Budget

The biggest mistake new Irish businesses make is waiting until they can afford a “proper” website before going online. Meanwhile, competitors who are already online are capturing every customer searching for what you offer. We solve this — affordably, immediately, and with a plan for what comes next.

What’s Included

  • We can build you a professional landing page— enough to establish your presence, capture enquiries and start building Google credibility — for a fraction of a full website cost
  • It is not a compromise. It is a smart first step with a clear growth path built in from day one
  • We set up your professional email immediately — you are never sending customer emails from a Gmail or Hotmail address again
  • Web-based email options (cost-effective, works anywhere) or Microsoft 365 (the professional standard — we are a Microsoft Approved Partner)
  • Your landing page, email and hosting are all connected — one reliable setup managed entirely by us
Let’s get started

Services At This Stage

  • Starter landing page — from €499, live within a week
  • Professional web hosting — EU-zone servers, SSL, daily backups included
  • Web-based email (cPanel/Webmail) — simple and cost-effective
  • Microsoft 365 Business setup — email, Teams, OneDrive, SharePoint (Microsoft Approved Partner)
  • Domain connection and DNS configuration
  • Google Business Profile creation — you start appearing on Google Maps immediately
  • Trading Online Voucher application assistance — up to €2,500 from your Local Enterprise Office
Full Website

A Full Website — Built to Grow With You, Not Out of Date in Two Years.

This is where we build something you will be proud of for years. Not a template. Not a theme from a marketplace. A hand-coded, custom-designed website built by our 28-person team specifically for your business, your customers and your goals

What’s Included

  • Every website we build is custom-designed from scratch — we write millions of lines of code and none of it is recycled from another client
  • We build with growth in mind: starter websites can be expanded into full e-commerce stores, membership portals, booking systems and web applications without starting over
  • Content is the most underestimated part of a website build — we handle it. Our content team writes every page in a voice that sounds like you, optimised for Google from the first word
  • We source and license professional imagery — the right visuals that match your brand, your sector and your customers
  • Every page is built for SEO from the ground up: proper heading structure, schema markup, fast load times, Core Web Vitals compliance, and local keyword integration
Let’s get started

Services At This Stage

  • Logo design — 3 original concepts, all formats, unlimited refinements
  • Brand identity system — colours, typography, icon set, visual style
  • Brand guidelines document — professional PDF for external use
  • Business cards — print-ready design (printing arranged on request)
  • Letterhead and email signature templates
  • Social media profile and cover image templates
  • Favicon and app icon versions of your logo
Launch

Launch and Be Found — Because a Website No One Can Find is Just an Expensive Brochure.

A beautiful website with no traffic is a missed opportunity. From the day we go live, we build the digital presence that puts your business in front of the right people in Dublin, Kildare, Wicklow and wherever your customers are.

What’s Included

  • We set up and fully optimise your Google Business Profile — so you appear on Google Maps for local searches from day one
  • Local SEO is our bread and butter: we know what people in Naas, Newbridge, Dublin 6 and Greystones are searching for and we make sure your business shows up for those searches
  • Google Ads gives you page one visibility immediately — before SEO has had time to build organic rankings, ads fill that gap and generate real enquiries from week one
  • Social media management takes the burden off you: consistent, branded content on Instagram, Facebook, LinkedIn and TikTok — without you needing to think about it
  • We track everything: calls, form submissions, ad clicks, organic traffic — so you always know exactly what your marketing investment is generating
Let’s get started

Services At This Stage

  • Google Business Profile — full setup, category optimisation, photo upload, review strategy
  • Local SEO — Google Maps rankings for Kildare, Dublin and Wicklow searches
  • National SEO — for businesses targeting customers across all of Ireland
  • Google Ads / PPC — Search, Shopping, Display and Local Services campaigns
  • Social media management — Instagram, Facebook, LinkedIn, TikTok content and scheduling
  • Email marketing — campaign design, list management and monthly sends
  • Monthly analytics reporting — plain-English, what-is-working, what-is-next
Protect

Protect, Maintain and Monitor — Your Digital Business Never Sleeps.

Your website is now a business asset — one that generates enquiries, processes bookings, accepts payments and represents your brand 24 hours a day. It deserves the same care and security as any other business-critical system.

What’s Included

  • We host your website on our own server infrastructure — four servers across the UK and Germany — EU-zone, enterprise-grade, with 99.9% uptime SLA
  • Daily automated backups with 30-day retention: we can restore your website to any point in the last month within minutes
  • Real-time monitoring — we know if your site goes down before you do, and we fix it before most clients have noticed a problem
  • Security scanning runs around the clock: malware detection, vulnerability checks, SSL monitoring, firewall rules updated continuously
  • WordPress and plugin updates handled by our team — on a schedule that never lets security vulnerabilities build up
  • Your website stays fast, stays safe and stays online — without you ever having to think about it
  • Through our sister company Excytech — Microsoft Approved Partner, Dell Technology Partner and Bitdefender Security Partner — we can extend this protection to your entire IT infrastructure
Let’s get started

Services At This Stage

  • EU-zone managed hosting — UK and Germany server infrastructure, 99.9% uptime SLA
  • Website maintenance plans — from €99/month (WordPress updates, security, backups)
  • Daily automated backups — 30-day restore capability
  • Real-time uptime monitoring — alert and response before you notice downtime
  • Security scanning and malware removal
  • SSL certificate management — renewal, monitoring, configuration
  • Cybersecurity consulting via Excytech — Bitdefender endpoint security, PCI DSS compliance
  • Microsoft 365 management — ongoing support via Excytech (Microsoft Approved Partner)
  • Hardware support via FixMyPC — Dell Technology Partner, same-day response across Leinster
Grow

Grow Without Limits — When Your Website Becomes a Business System.

This is where the businesses who have worked with us for years find themselves: with a digital infrastructure that does not just represent their business online, but actively runs it — capturing leads, processing data, automating workflows and scaling without proportionally scaling costs.

What’s Included

  • A web application is software built specifically for your business — not a generic SaaS tool you have to adapt your workflow to fit
  • Custom forms and data flows that capture exactly the information you need, route it to the right people and trigger the right follow-up automatically
  • CRM systems built around how you actually sell and follow up — not how Salesforce thinks you should
  • Booking and scheduling platforms, member management systems, loyalty apps, marketplace platforms — we have built all of these for real Irish businesses
  • AI automation eliminates the repetitive manual work your team should not be doing: document processing, enquiry qualification, social posting, reporting — all automated
  • Lead generation systems that work continuously: chatbots capturing enquiries at midnight, automated follow-up sequences that nurture cold leads to conversion, smart forms that route enquiries to the right team member instantly
  • This is not theoretical — we have built CRMs, SaaS platforms, booking systems and AI-powered tools for businesses across Ireland
Let’s get started

Services At This Stage

  • Custom web application development — CRMs, booking systems, member portals, SaaS platforms
  • Custom lead generation forms and multi-step form flows with routing logic
  • AI website chatbots — trained on your business content, qualifying leads 24/7
  • Workflow automation — eliminating manual data handling between systems
  • Email and follow-up automation sequences
  • Custom reporting dashboards — data from all your systems in one view
  • E-commerce expansion — from brochure site to full online store
  • Membership and subscription management systems
  • API integrations — connecting your website to your accounting, CRM, EPOS and more
  • SaaS platform development — if you have a software product idea, we build it

Get in Touch With Us

Unit 2, Church Street, Kilcock Co. Kildare W23 HW89

Mon – Saturday – 10:00am – 6:00pm

CALL NOW

01504 7000
info@firstidea.ie

testimonials

What our clients say

First Idea transformed our website completely. It now looks professional, loads quickly, and makes it easier for customers to reach us.

- Sean Byrne -

The team understood our business from day one and created a website that feels modern, clear, and easy to use.

- Emma Walsh -

Excellent service, clear communication, organised workflow, and a website that exceeded our expectations from start to finish.

- Patrick Doyle -

Worked with world famous brands and partners

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